Engineering Marketing | The HVAC Girl - Marketing Consulting Firm

Creating LinkedIn Content Your Readers Actually Value

For professionals, LinkedIn is the social media channel that provides the best opportunity to reach your customers and prospects. THG designs, develops, and manages all aspects of LinkedIn. We create posts, articles, and thought leadership that speak their language. From product capability highlights to industry trends, positioning your brand as a credible, go-to resource.

Not only that, but THG offers 3 FREE LinkedIn posts just to check out what we can do for your company. Sign up today!

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Posts & Articles

Creating informative and easy to digest postings and articles is key to establishing your company's authority as an expert on LinkedIn. THG translates engineering, manufacturing, and MEP details into content and designs that viewers enjoy reading.

Profile Creation

THG understands the nuances of branding on LinkedIn and can craft a profile that effectively communicates your company’s values and services. A well-optimized profile attracts the right audience, fosters connections, and ultimately drives business growth.

Advertising takes what's great and makes it better! Paid ads can significantly increase the views on LinkedIn posts drawing greater numbers to see what your company is all about. THG will create and manage a plan to market your company's posts with ads.

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Marketing Insight & Strategies

Construction crane near building being built

Why Marketing Savvy Contractors Showcase Their Projects in Customer Emails

Every completed commercial HVAC project is a marketing asset — and most contractors never use it. A project showcase email builds trust, separates you from competitors, and lets prospects see your work before the first call. If you're completing quality jobs and not sharing them with your list, you're leaving your best sales tool sitting on the job site.

Two men and two women meeting to discuss a partnership

Why Partnership Announcement Emails Are One of Your Smartest Marketing Moves

A new partnership is more than a business development win — it's a marketing opportunity most businesses never use. A well-crafted announcement email builds credibility, expands your reach, and gives dormant contacts a reason to re-engage — all without a sales pitch. Your next partnership announcement might be the most valuable email you send all year. Don't let it go unsent.

5 Reasons Why MEP Companies Can't Afford to Ignore LinkedIn

When most commercial HVAC companies think about marketing, they picture truck wraps, trade show booths, and word-of-mouth referrals. LinkedIn rarely makes the list. That's a costly blind spot — because LinkedIn is where your next major contract is already being decided.

LinkedIn